Title

MELISSA K. DANIEL
Creative web designer with 12 years experience in web design, project management and customer relations (internal and external). Education includes Bachelor of Science in Photography and Graphic Design from The Pennsylvania State University and Web Design Certification from Berkeley Computer Training Center. Seeking a challenging position in web design and development or a related field that utilizes and further develops my creative, organizational and interpersonal skills.
STRENGTHS INCLUDE:
  • Excellent time management and organizational skills, thorough, efficient and reliable.
  • Proven success in delivering high quality work in a deadline driven environment.
  • Demonstrated interpersonal skills through participation in the redesign of various consumer websites, management of email marketing and online advertising, and daily communication with vendors.
SKILL KNOWLEDGE
  • Software Applications: Adobe Creative Suite (Photoshop, DreamWeaver, Acrobat, SiteCatalyst, Media Encoder), BBEdit, Microsoft Office Applications, Content Management Systems (Fatwire, Sparklit, client customized systems), Limelight, Camtasia.
  • Languages: HTML, XHTML, CSS, JavaScript, jQuery
  • Operating Systems: Mac OS 9/OS X and Windows 98/2000/XP.
PROFESSIONAL EXPERIENCE
The Hartford, Wayne, PA
2010 - Present
Web Designer
Responsible for the creative design and development of website content to support the sales and marketing strategy of the company.
  • Organized, designed and implemented product launches for Annuity business website.
  • Redesigned navigational layout for Retirement business website.
  • Served as website consultant on new marketing campaigns for Annuity and Retirement Plan lines of business.
  • Designed and implemented product-specific website campaigns, including banner ads and landing pages that coordinated with email and print campaigns.
  • Supported projects and initiatives for specific lines of business such as site redesigns, in addition to daily, weekly and monthly updates.
  • Researched and implemented new web technologies such as jQuery scripts for navigational elements, Camtasia for video tutorials, and HTML & CSS for creation of pattern library as part of a team effort.
 
eTravCo, Inc., State College, PA
2007 - 2010
Advertising Content Manager / Web Designer
Created, scheduled and distributed email marketing to consumers and travel agents, in addition to designing and maintaining consumer websites and online advertising.
AccuWeather, Inc., State College, PA
2000 - 2007
Internet Products Web Designer
Designed numerous web sites for internal and external clients, while performing every day tasks of maintenance for internal web sites, responding to client inquiries and intranet site updates.
EDUCATION
Bachelor of Science, Photography and Graphic Design
The Pennsylvania State University, University Park, PA - 1995-1998, Cumulative GPA of 3.1
Undergraduate Studies
Bucknell University, Lewisburg, PA - 1993-1995
CONTINUING EDUCATION & TRAINING
Web Design and Development Certification Program
Berkeley Computer Training Center, Bala Cynwyd, PA - July 1999
  • Berkeley's diploma programs are licensed accredited by the Pennsylvania Board of Private Licensed Schools.
  • Program focuses on professional skills necessary to design, manage, and maintain comprehensive web sites.
  • Design functional interfaces and implement advanced techniques for navigation and development of web sites.
Dale Carnegie® Training Graduate
Dale Carnegie Training, State College, PA - May 2005
  • Fostered effective communication and interpersonal skills by putting to use in everyday situations.
  • Developed and further enhanced public speaking skills through individual presentations during weekly sessions.
  • Acquired goal-setting skills to achieve personal and professional breakthroughs.
PROFESSIONAL ACHIEVEMENTS
Dale Carnegie® Outstanding Performance Award
Dale Carnegie Training, State College, PA - May 2005
Awarded to the individual that demonstrates, by content and delivery, the effective use of the principles of communication, human relations and leadership, fulfills the requirements of the session as outlined in the assignment, and demonstrates careful preparation.
Employee of the Month
AccuWeather, Inc., State College, PA - October 2000 & December 2005
Commended for excellence in work displayed through the design and implementation of both client and internal projects.
Leadership in Graphics Award
AccuWeather, Inc., State College, PA - 2002
Award given annually to a member of the AccuWeather graphics staff who has shown marked advancement and/or significant achievement in leadership.